PRIVACY POLICY

1. Introduction

This Privacy Policy describes how Those Unashamed ("we", "our", "us") collects, uses, and protects your personal information when you visit or make a purchase from our website.

We are committed to protecting your privacy and complying with applicable privacy laws, including the Privacy Act 1988 (Cth) in Australia, the General Data Protection Regulation (GDPR) for customers in the European Union, applicable United States privacy laws, and other relevant international privacy regulations.

By accessing or using our website, you agree to the terms of this Privacy Policy.

2. Information We Collect

When you visit our website or place an order, we may collect personal information such as your full name, email address, phone number, billing and shipping address, and payment details. Payment information is processed securely through third-party payment providers and we do not store full payment details on our servers.

We may also automatically collect certain device information including your IP address, browser type and version, time zone, cookies and tracking data, pages viewed, browsing behaviour, and referring websites or search terms.

When you make a purchase, we collect information necessary to process, fulfil, and manage your order.

3. How We Use Your Information

We use your personal information to process and fulfil orders, communicate with you regarding purchases, provide customer support, send marketing communications if you opt in, improve website functionality and user experience, analyse advertising performance, and prevent fraud while protecting our business.

4. Legal Basis for Processing (EU Customers)

If you are located in the European Union, we process your personal data based on lawful grounds including your consent, the performance of a contract such as processing your order, compliance with legal obligations, and our legitimate business interests where those interests do not override your rights and freedoms.

5. Marketing Communications

If you subscribe to our mailing list, we may send promotional emails, updates, and new product announcements. You may unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us at support@thoseunashamed.com.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your browsing experience, analyse website traffic and user behaviour, and deliver personalised advertising. We may use third-party services including Shopify, Google Analytics, and Meta advertising tools. These third parties may collect information in accordance with their own privacy policies.

You may manage or disable cookies through your browser settings; however, disabling cookies may affect certain website functionality.

7. Sharing of Personal Information

We do not sell your personal information. We may share your information with trusted third parties solely for the purpose of operating our business, including payment processors, shipping and fulfilment providers, email marketing platforms, website hosting providers, and advertising partners. These service providers receive only the information necessary to perform their services.

8. International Data Transfers

As we operate internationally, your personal information may be transferred to and processed in countries outside your country of residence, including Australia and the United States. Where required by law, we take reasonable steps to ensure appropriate safeguards are in place to protect your information.

9. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.

10. Your Rights

Depending on your location, you may have rights regarding your personal information, including the right to request access, correction, deletion, withdrawal of consent, or objection to certain processing activities. To exercise any of these rights, please contact us at support@thoseunashamed.com. We may require identity verification before processing your request.

11. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. However, no method of transmission over the internet is completely secure and we cannot guarantee absolute security.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date.

13. Contact Us

If you have any questions about this Privacy Policy or your personal information, please contact us at support@thoseunashamed.com.